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Student-led UGC for the travel kit bundle. Dorm-room styling, packing lists, campus haul format.

CMP-3117Northpeak Conversions Jul 21 – Sep 12 Owner Marcus Bell
TikTok
Instagram
Gen Z
Seasonal

Budget

$15,000

75% paced

Escrow held

$3,741

$1,533 pending payout

Reach

960K

1.6M impressions

Conversions

1K

3.1x ROI

Delivery & spend trend

Efficiency

CPM
$6.89
CPA
$9.53
Clicks
20K
Engagement rate
6.42%
Booked creator fees
$4,110
Platform fees
$1,125

Budget consumed

$11,250 of $15,000

Creators booked

5

Assets approved

4/15

Awaiting approval

3

Risk score

46